The Paramount Veterans Network hosted a series of VIP Meet and Greets for the second year in a row during Summer 2022. These sessions were added to the VIP Meet and Greets Web Series, featuring a variety of industry professionals and C-suite executives from across Paramount Global. These sessions were created for the VetNet’s Veteran Immersion Program to meet with and learn from Paramount executive leadership and employees. The Meet and Greet moderators included: Richard M. Jones, EVP General Tax Counsel & Chief Veteran Officer, Paramount, Betty Diaz, Director of Programs & Operations, Paramount, and Brad Mueller, Director of Creatives for Paramount VetNet and Manager, Tax Incentives.
VIP Meet & Greet Web Series Season 2: Episode 6: Chris Simon and John Bogusz
Season 2 episode 6 of the Meet & Greet Web Series featured Chris Simon, Executive VP, Head of Agency Partnerships, Paramount Advertising and John Bogusz Executive VP, CBS Sports Sales, Paramount shared their time with the veterans in the VIP program in the inaugural episode of the second season. Chris and John both shared their connections and appreciation for the military community and how each caught the "sales bug" early in their careers and that eventually led them to the Ad Sales team.
The art of selling ad space is a complex formula that requires people and analytical skills. Though not a "creative" department, the Ad Sales team uses charts and projects to have an input in pilots that are trying to get on primetime, or in negotiations with major NCAA sports conferences. It's all part of an equation that helps generate revenue for the company, but it's also necessary to have real-time problem-solving skills. "I enjoyed learning from the Ad Sales team, especially about how they determine what deals to make and how to balance the numbers and people." – Chris Barrett, Marine Corps Veteran